The Forge3 Blog

We preach what we practice

Thoughts on websites, digital marketing, web tech and how it impacts the insurance industry. And a few personal stories, too. 😄

Interactive Winery graphic added to Clickable Coverage insurance sales tool

Interactive Winery graphic added to Clickable Coverage insurance sales tool

By | ActiveAgency, In the Office, Inside Forge3, Insurance

Clickable Coverage is an impressive and effective sales tool to help focus insurance prospects on the right coverage instead of merely looking at the cost of the policy.

We already have dozens of graphics in the collection, but today we’re adding another. Raise a glass, because Winery is #28!

Check it out on our demo site or tap the graphic below. Read More

Technology + human touch = the sweet spot for insurance agencies

Technology + human touch = the sweet spot for insurance agencies

By | Inspiration, Off the Cuff, Quick Tips

I love technology. You should, too.

It’s the one thing we can all use to get an advantage.

It makes us more efficient. It saves us money. It allows us to reach more people.

Technology should also play a pretty big part in creating an awesome customer experience.

But, that doesn’t mean it replaces the human touch. People should always be what makes us and the experience we’re all trying to create (with the help of technology) special and memorable.

Here’s one little example… Read More

Clickable Coverage insurance sales tool now includes Child Care Center

Clickable Coverage insurance sales tool now includes Child Care Center

By | ActiveAgency, In the Office, Inside Forge3, Insurance

Clickable Coverage is one of the best ways to get prospects to understand the value of having the right coverage. Coverage first, then premium!

Better yet, it’s beautifully integrated into our ActiveAgency website platform.

Today, we’re adding graphic #27 to the collection!

This one is for Child Care Center.

Check it out on our demo site or tap the graphic below.
Read More

Two ways insurance agencies can attract millennial employees

Two ways insurance agencies can attract millennial employees

By | Ashley's Angle, In the Office, Inspiration, Insurance, Off the Cuff, Quick Tips

If you’ve ever seen the movie ‘The Internship’ you’d probably agree with me that Google looks like the coolest place on earth to work. Nap pods. Slides instead of stairs. In house café and dry cleaning. Team building games and challenges.

While nap pods in an insurance agency are not realistic and slides instead of stairs probably have you screaming “LIABILITY HAZARD!” there’s something to take away from this: they’re doing something right with creating a positive culture.

I can’t tell you how many articles I’ve seen about how to attract millennials. But the truth is, the changes being made in the workplace are attractive to anyone in the workforce—avocado-toast-obsessed millennials or not! So while this article may be focused on the secret to snagging a millennial’s attention, it can really be applied to attracting talent across the board.

So, without further ado, what’s it going to take to fill the gap in the insurance workforce? Read More

How insurance agencies should handle Hurricane Florence (in a digital world)

How insurance agencies should handle Hurricane Florence (in a digital world)

By | ActiveAgency, Inspiration, Off the Cuff, Quick Tips, Social Media, The Web

Well, here comes Hurricane Florence.

I don’t care if it’s a hurricane, earthquake, flood, fender bender or something else.

When bad stuff happens, it’s time for your agency to shine.

It’s also when having technology on your side is a BIG advantage. Let’s use Hurricane Florence as an example. Read More

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