Two ways insurance agencies can attract millennial employees

Two ways insurance agencies can attract millennial employees

By Ashley's Angle, In the Office, Inspiration, Insurance, Off the Cuff, Quick Tips

If you’ve ever seen the movie ‘The Internship’ you’d probably agree with me that Google looks like the coolest place on earth to work. Nap pods. Slides instead of stairs. In house café and dry cleaning. Team building games and challenges.

While nap pods in an insurance agency are not realistic and slides instead of stairs probably have you screaming “LIABILITY HAZARD!” there’s something to take away from this: they’re doing something right with creating a positive culture.

I can’t tell you how many articles I’ve seen about how to attract millennials. But the truth is, the changes being made in the workplace are attractive to anyone in the workforce—avocado-toast-obsessed millennials or not! So while this article may be focused on the secret to snagging a millennial’s attention, it can really be applied to attracting talent across the board.

So, without further ado, what’s it going to take to fill the gap in the insurance workforce? Read More

Umbrella insurance graphic added to Clickable Coverage sales tool

Umbrella insurance graphic added to Clickable Coverage sales tool

By ActiveAgency, In the Office, Inside Forge3, Insurance

Here’s a fun fact:

65% of the population consists of visual learners

I definitely fall into the 65%. Perhaps you do, too.

That’s why Clickable Coverage is so powerful. It makes insurance interesting, approachable and relevant for people and businesses. It’s a great sales tool.

This week, I’m excited to announce our 24th graphic…Umbrella!

Give it a try below.

Read More

Top 3 ways insurance agencies generate business (chart)

Top 3 ways insurance agencies generate business (chart)

By Digital Marketing, Inspiration, Insurance, Social Media, The Web

I was looking through my photos and came across one that I thought was interesting.

We’ve attended a lot of conferences lately, but one of the more interesting things I’ve seen was a sticker chart at a Safeco booth. The idea was simple. Put a 1, 2 or 3 sticker on the board showing how the agency generates new business.

When Zack and I first arrived, it was empty. By the end of the conference, here’s what it looked like. Read More

Ashley's Angle - Fitzsimmons Insurance Agency's perspective on ActiveAgency (from the client's view)

Ashley’s Angle: Fitzsimmons Insurance Agency’s perspective on ActiveAgency (from the client’s view)

By ActiveAgency, Ashley's Angle, Digital Marketing, Insurance, The Web
Let me preface this with: Forge3 had nothing to do with me wanting to write this article. I’m known to write about things I feel passionate about. It just so happens that this month, I’m feeling passionate about Forge3.

So, I’m going to give you a behind-the-scenes, exclusive look at what it takes for an insurance agency to get up and running on the ActiveAgency website platform. It’s a lot simpler than you might think! Read More

Social media for insurance agencies

Social media for insurance agencies

By Digital Marketing, Inspiration, Insurance, Quick Tips, Social Media

Hey ya’ll! It’s been a while since we’ve chatted. We’ve had a busy past few months!

Our digital marketing team has been laser focused on developing and testing a killer new digital marketing offering for ActiveAgency clients.

We’re thrilled with the positive results we’ve been seeing so far, and can’t wait to share it with all of you. You can find some preliminary information on our website, but stay tuned for more to come soon!

In the meantime—as a sort of sneak peek—I wanted to share a few behind-the-scenes social media advertising trade secrets with you. Read More

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