Thoughts on websites, digital marketing, web tech and how it impacts the insurance industry. And a few personal stories, too. 😄
“The only thing in life I set the bar low for is limbo.” —Michael Scott
Let me set the stage…
You’re at an interview for a new job. Sitting across from you is the boss. They’re successful, put together, dressed to the nines—basically they’re in the position want to be in someday. You’re excited, eager and pumped to get started, change the world and kick some ass.
And then, the boss looks you straight in the eye and says, “You’re probably going to hate the first year of this job.”
Talk about being deflated. This is where your next move will make or break you. How will you let that statement affect you? Read More
We are a society that has come to expect instant gratification. Whether we’re in the kitchen cooking 90 second rice or binge watching an entire season of our favorite Netflix show in one day, we hate having to wait.
And—you guessed it—the same goes for insurance.
That’s why we’ve worked to incorporate a number of impressive and time-saving tools into our ActiveAgency platform. These tools (like Hello Producer and Clickable Coverage) are designed to streamline the sales and servicing process.
Today, I wanted to share a few ideas for using one of the most popular features of ActiveAgency—Integrated Forms—to improve efficiency, simplify the customer experience and be a better, more connected insurance agency. Read More
Last week, Emily Burns and I were at the Chubb Conference Center just outside of Philadelphia for the IA&B Futures Conference.
Even though Emily is actively working on her Master’s of Education degree and comes from a strong education background, it’s the first time we teamed up to deliver a training program. It was awesome! It’s great to see so many fresh faces getting into the industry.
Here are a few photos (click them to see the comments on LinkedIn). Read More
Our growing collection of interactive Clickable Coverage graphics includes many personal and commercial lines scenes to help educate prospects on having the proper coverage.
This week, we’re excited to announce one covering Employee Benefits!
My friend invited me over to her house to relax by the pool with a handful of other close friends to enjoy what was left of the summer.
I walked in, put my feet in the pool and immediately started to vent. I vented about how busy I was. How, no matter what I do, I just can’t seem to get ahead of my work.
Busy. Busy. Busy. Read More
DNS, aka Domain Name System.
I know, it’s a bunch of tech jibberish, but there is one important thing you should keep in mind when it comes to DNS.
Keep it under your control! Don’t let your website company or tech people take it away from you. If you do, you’re putting your company at risk. Here’s why…
We continue to expand the portfolio of Clickable Coverage graphics.
It’s time to give Personal Lines producers some love. We already have Home, Auto, Condo and Life. Now, introducing Renter!
September 2002. 90lb backpack on. A fresh pair of kicks. An unnecessary amount of anxiety. There I was – standing in the doorway to my first official lunch as a high school student. I just wanted to get in, get a seat and not get in anyone’s way.
Fast forward. Read More
Within each of these online accounts, it’s likely that there is a bunch of important (and private) information—from credit card numbers to personal and confidential data.
What’s the one element of security that stands between a hacker with bad intentions and all of that private information? Your password. So, that password better be good. And, chances are, it’s probably not. Read More
Chances are that by now you’ve heard the big news—Amazon has purchased Whole Foods for a whopping $13.7 billion dollars. Yes… BILLION.
The deal itself was unexpected. An online retailer purchasing a grocery store chain? We definitely didn’t see that coming. But, even more unexpected is what this massive business deal taught us about our own industry—insurance. Read More
You may have heard of Clickable Coverage—our breakthrough sales tool that allows users to click-and-learn about unique risks and the insurance coverage options available to protect them.
Perhaps your insurance agency is equipped with the tool already—either as a seamlessly-integrated feature within the ActiveAgency platform, or as a standalone option. Or, maybe your agency is batting around the idea of utilizing the tool in the future. Either way, we thought it might be useful to share a short list of some of the best ways to use Clickable Coverage to sell. Read More