Here’s a shocker. At Forge3, we love technology. All kinds of technology. Through technology, we see opportunity. A lot of opportunity. Technology connects us. It helps us communicate. It makes us more productive. It allows us to work remotely. We can do more with less. In fact, we can literally run the entire Forge3 business from a smartphone. So, there’s no doubt that we have access to some incredible tools. And, in many ways, Apple continues to push us all ahead. Case in point – this week’s announcement of iPhone 6, Apple Watch and Apple Pay.
Our parents would be proud
Unless you’ve been completely off the grid this week, you’ve likely already heard plenty about iPhone 6 (there are now two options, one is much bigger, pre-orders start Friday), Apple Watch (apps are coming to your wrist, available early 2015) and Apple Pay (pay without using a wallet, coming soon). There’s a video at the bottom of this post if you’d like a quick overview.
For me and the others at Forge3, the takeaway is both simple and profound. We live in a very different world than our parents and grandparents did.
Within a few months, we’ll be taking calls and installing apps on our Watch. We’ll be paying for stuff without opening a wallet (all we need is our fingerprint and an iPhone). And, we’ll be using even more powerful apps on our bigger, faster smartphones.
Have others in the industry launched similar products? Absolutely. But, no one is better at making technology easy to use and ready for mainstream use than Apple.
And that’s why this week’s event is important.
There’s no turning back
It’s an exciting time to be alive. Unless, of course, you don’t like change. But change is here and it’s here to stay.
Seeing innovative, forward-thinking solutions (Apple’s announcement is just one recent example of this) should get us excited! What better time to take a look at what we’re all doing in business and otherwise to ensure we’re staying relevant? If we don’t, others will.
And that’s a change that none of us wants.
A nice recap video for your visual enjoyment
By the way, here are the top 15 things you should know, thanks to our friends at The Verge: