All content is educational, entertaining, and practical!
Hello! My name is Jeff, Founder and CEO of Forge3.
Before starting Forge3 in 2004, I began my career with an insurance agency my dad ran called Personal Lines Insurance Brokerage (PLI). It was a large, wholly-owned subsidiary of Chubb with more than 300 employees across 30 field offices. It was later sold to HUB International.
I learned so much while there. I had a front-row seat to both the carrier and agency side of the insurance business and worked on web projects, agency management system integrations, and other marketing projects. This became the foundation of Forge3.
I saw many of my insurance agency friends struggling to understand and use the web, apps, and digital marketing. I wanted to do something about it, so Forge3 was born!
Today, our ActiveAgency website platform is the foundation for insurance agencies across the country and around the world. They rely on us to keep up with the latest digital marketing trends, strategies, and tools so they can focus on handshakes, referrals, and growing their book of business.
This is why I love to do keynote speaking presentations, educational sessions, and live webinars. It’s so rewarding and gratifying to inspire the next generation of agency principals, producers, and support staff. The insurance landscape is changing. It’s time to change with it!
Backed by education. Powered by passion.
Our business is not reliant on speaking fees, so it’s one way we can give back and inspire the next generation.
Previous Engagements
- Admiral Insurance Group
- Agency Nation Elevate
- Agency Network Exchange
- Arthur J. Gallagher & Co.
- Berkley Insurance Company
- BIG I NJ
- Chubb
- Cincinnati Insurance Companies
- Erie Insurance
- Insurance Agents & Brokers
- Keystone Insurers Group
- Millers Mutual Group
- NetVU
- Ohio Insurance Agents Association
- Polestar Performance Programs
- Starr Insurance Companies
- The Institutes
- United Valley Insurance Services
- West Bend Mutual
Featured Topics
The Future of Insurance Agencies
It’s a brave new world. People expect a great experience, how and when they want it. Increasingly, your job is to understand what’s expected and how best to position your agency for the future. There are so many powerful web tools, apps, and other tech. But they’re all useless unless you know about them, embrace change, and start implementing them! This is the only way to compete and thrive against direct writers, insurtech startups, and other threats. Come with an open mind, leave inspired, and be ready to do something the very next day!
8 Must-Have Features for Insurance Agency Websites
Is your website working for you or is it just existing? It’s no longer enough to just have a website. Does yours have live chat? How about interactive sales tools? Forms? Client portal? Do you use video proposals? Stop by and see all of the latest web tools and tech that people are expecting from your agency. Leave inspired and ready to make changes at your agency!
Speaking of speaking, let’s talk about your event!
Inspiring the next generation.
That’s why we do it.
Knowledge is power. Learning is beautiful. Inspiration is priceless.
”If we weren’t leveraging digital tools and technology, we’d simply be associated with a black-and-white policy that shows up in the mailbox once a year.
Dani KimbleO’Neill Insurance
”Technology isn’t going away. Agents who embrace it and welcome it into their prospecting and services approach will be the winners.
Dustin BossEmerge Apps
”The beauty of technology isn’t always the product itself. It’s the collaborative spirit of the people behind the technology. That’s what makes the difference.
Beth BediskyKeystone Insurers Group
